Pay Per Click

Advertising marketing is being revolutionized…again. With the Internet becoming increasingly accessible, Pay Per Click (PPC), else wise known as Paid Internet Marketing, is fast outpacing print media in terms of effectiveness and cost. PPC not only increases visibility and familiarity in the places your future clients hang out online, but unlike older forms of advertising, it’s also possible to learn valuable information from such a campaign. With each click comes a new detail about who your specific market is and how best to appeal to them. The best part is posting your ad on Google, Yahoo, or Bing will cost you nothing. You pay only when someone clicks your link and lands on your website.

“How To” for PPC

PPC is not difficult to conceptualize, one of its many benefits. Theoretically it’s simple. You set up an account, choose relevant keywords, make a bid for how much you’ll pay per click and voilà, off to the races. The truth is, however, its execution stands to gain you a whole lot more if you take the time to do your research. Instead of simply setting up an account and forgetting about it, continuous optimization is essential. You need to think about which search engines paired with which keywords will be most effective for your PPC campaign all while staying in budget.

Pay Per Click

Do you want to increase subscriptions? Do you want to drive sales? Both?

All of these factors and more will have an effect on what the best PPC strategy is for your business.  While this process can be time-consuming, it’s vital to success.
The good news is you don’t need to go it alone.

When you work with us, you’ll work with a PPC account manager who will head the entire process. The PPC team will analyze your company goals, your target demographic, and your marketing needs. After accumulating and interpreting this and other information, our experts will put together a comprehensive PPC marketing plan. Once you understand and are satisfied with that plan, we’ll take care of implementing it with targeted ad copy. You’ll begin to see the boost to business in no time!

PPC and SEO

It’s possible to be listed twice at the top of Search Engine Result Pages (SERPs) when you employ both PPC and SEO (Search Engine Optimization). SEO is used to attain organic results. You can’t buy a spot at the top of the organic search results, you have to earn it. PPC and SEO are the perfect tag team. Data accrued from one, such as keyword performance, can be used to enhance the other, ultimately bringing in more business and solidifying your website’s listing at the top of the SERPs.

Pay Per Click Strategy

Continual Optimization

Our PPC team will be dedicated to providing you an exemplary optimization strategy. Not only will they look at keyword relevancy, they’ll improve ad copy messaging and hone in on the right geographical area in which to advertise. Your assigned PPC account manager will pay attention to data trends and fine-tune your strategy to continually increase conversions. While print marketing may be able to direct some traffic to your company, PPC advertising can offer you exponential growth in your business website goals, and for a fraction of the cost!

Choose Josiesque Designs

The only consistency of the online world is that it never stays consistent and this remains true for your PPC marketing plan as well. For our part, we promise to provide you with our best services. As leaders of digital marketing, we won’t be satisfied until you are. We work with a plethora of different companies and strive to provide the most effective customized strategies to improve online business for our clients. We’ve seen our long-term partners flourish in business with our help and we’d like to do the same for you.

Contact us today and let us build the perfect PPC plan for your business.

Simple Share Buttons
Simple Share Buttons